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Social Media: Standards

Asked by Jess AsatoLabourDepartment for Science, Innovation and TechnologyTabled Answered 29 April 2025UIN 46308

The question

To ask the Secretary of State for Science, Innovation and Technology, what plans his Department has to prevent social media companies from removing provenance metadata from content posted online.

Answered by Feryal Clark

The Department for Science, Innovation and Technology is working with other government departments and agencies to explore the efficacy of technologies that seek to use provenance and metadata to improve the transparency of AI-generated and modified content posted online.

As part of this work, we will be engaging with a range of stakeholders, including relevant online services, to understand further the role that these technologies can play in delivering a trusted online environment and the role these technologies should play in keeping users safe online.

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