Healthy Start Scheme
The question
To ask the Secretary of State for Health and Social Care, what steps he is taking to ensure all eligible recipients are registered for their NHS Healthy Start entitlement.
Answered by Ashley Dalton
The NHS Business Services Authority (NHSBSA) operates the Healthy Start scheme on behalf of the Department. Those eligible for Healthy Start must apply to the NHSBSA to receive Healthy Start payments.
All applicants, where they meet the eligibility criteria, must accept the terms and conditions of the Healthy Start prepaid card at the point of application. As the prepaid card is a financial product and cannot be issued without the applicant accepting these terms, the NHSBSA is not able to automatically provide eligible families with a prepaid card.
We remain open to all viable routes to improve uptake to ensure that as many eligible people as possible are accessing the scheme, to support their children with a healthy start in life.
In March 2025 Healthy Start supported over 359,000 people.
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