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Department for Culture, Media and Sport: Social Media

Asked by Sir John HayesConservativeDepartment for Culture, Media and SportTabled Answered 17 September 2025UIN 73844

The question

To ask the Secretary of State for Culture, Media and Sport, whether her Department has spent money on social media influencers since July 2024.

Answered by Stephanie Peacock

The Department for Culture, Media and Sport has spent money on social media influencers since July 2024. Influencers can be effective in reaching audiences that the Government and traditional marketing channels find hard to reach.

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