Audio-visual Industry and Streaming
The question
To ask the Secretary of State for Culture, Media and Sport, if she will formally recognise podcasting and audio production as part of the creative industries.
Answered by Ian Murray
We recognise audio production and podcasts as part of the Creative Industries. Our statistical definition uses the Standard Industrial Classification (SIC) and includes economic activities of sound recording and music publishing (code 5920). Audio production and the recording of podcasts are included in this activity.
Our Creative Industries Sector Plan, published in June, highlighted the importance of good data and our ambitions to improve recognition of CI activity in official statistics. DCMS has submitted proposed changes to the industrial classification, in consultation with industry, to the ONS as part of their public consultation to review and create an updated UK SIC. If the proposal is accepted this will improve the distinction of podcast and other sound recording activities from music activities. Following the 14 November submission deadline, the ONS is currently reviewing all submitted proposals and is due to finalise the new SIC2026 classification by the end of March 2026. DCMS will then review the Creative Industries definition to incorporate new codes.
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