Food: Advertising
The question
To ask the Secretary of State for Health and Social Care, what assessment his Department has made of the potential impact of the junk food advertising ban on trends in the level of obesity.
Answered by Ashley Dalton
Our manifesto commitment to restrict junk food TV advertising before 9pm, and online at all times, was a moral imperative. This measure is expected to remove around 7.2 billion calories from children’s diets each year and prevent 20,000 cases of childhood obesity. With this milestone achieved, we’re well on the way to raising the healthiest generation of children ever.
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