Alcoholic Drinks: Advertising
The question
To ask the Secretary of State for Health and Social Care, what steps he is taking to ensure that (a) alcohol advertising and (b) websites selling alcoholic products provide reference to addiction support platforms.
Answered by Mrs Sharon Hodgson
In the United Kingdom, the Advertising Standards Authority is responsible for regulating advertising through enforcing the codes set by the Committees of Advertising Practice and the Broadcast Committee of Advertising Practice. There are rules about ensuring alcohol and drinking are portrayed in a responsible way, for instance adverts generally should not imply, condone, or encourage immoderate, irresponsible, or anti-social drinking. The codes do not currently require alcohol advertisements to signpost to addiction support services.
Online sales of alcohol are regulated under the Licensing Act 2003. There is currently no statutory requirement for online retailers to signpost to addiction support platforms.
The Department of Health and Social Care will continue to work with the Department for Culture, Media and Sport, as the lead Government department responsible for advertising, and the Home Office, as the department responsible for licensing, to understand the evidence base and explore policy responses for addressing alcohol harms.
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