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Proof of Identity: Digital Technology

Asked by Steff AquaroneLiberal DemocratCabinet OfficeTabled Answered 22 April 2026UIN 126891

The question

To ask the Minister for the Cabinet Office, what the cost to the public purse is of advertising the Digital ID consultation on podcasts.

Answered by Mr James Frith

The digital ID consultation is open to the public, and its success is hinged on open and transparent participation. We have a duty to reach as broad a population as possible and have worked with media partners in order to ensure that the public are aware of the consultation and how to participate. For this campaign, we’ve worked with two podcast partners: Acast and Audioboom, with a combined spend of £62,817 for the duration of the 12 week consultation.

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