Department for Transport: Public Relations
The question
To ask the Secretary of State for Transport, pursuant to the answer of 26 June 2026 to Question 10561 on Department for Transport: Public Relations, which PR firms have been hired since July 2024; on what campaigns and topics; and at what cost.
Answered by Simon Lightwood
Since July 2024, Department for Transport have hired the following PR firms:
- 23red, to work on the Electric Vehicles campaign. For spend relating to the Electric Vehicles campaign please contact the lead department, the Department for Energy Security and Net Zero.
- 23red, to work with JOE Media for PR activity on Drink Driving to challenge young men's perception of "feeling fine to drive". This included a pre-recorded audio package and social media content. This activity came to a total cost of £49,974.89.
- 23red, to work with JOE Media and The News Movement for content on the effects of drugs on people's ability to drive, and how peers can support each other to avoid risks. This included the production of social media reels and advertorials. This activity came to a total cost £67,039.76.
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