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Department for Education: Social Media

Asked by Mike WoodConservativeDepartment for EducationTabled Answered 8 September 2026UIN 21001

The question

To ask the Secretary of State for Education, pursuant to the answer of 7 July 2026, to Question 13818, on DfE: Social Media, if she will name the 57 influencers paid to promote the department’s campaigns.

Answered by Department for Education

The department worked with the following influencers on paid partnerships, public relations activity and content creation to support its campaigns in 2025/26 financial year.

A-Team Academy, Abigail Sylvester, Alison Perry, Amy Kenny, Amy Kilgour, Amy Louise Crisp, Andrew Tattersall, Arthur TV, Bambino Becky, Betty Margai, Biology with Olivia, Billie Shepherd, Burnt Chip, Carl Wilson, Carla Humphrey, Carley Fowler, Chloe & Eliza, Danagram, Dr Emily McDonaugh, Elevating.u, Emily Lilburn & Angus Stubbs, Faye Plunkett, Fab and Ell, GetMyFirstJob.co.uk, Harrison - Benchin' Bricky, Holly Hobbs, Hosanna Hali, Italian Bach, Jodie Spacagna, Jordan Stephens, Kate Lawler, Kris Fox Devos, Laura (the5am mama), Laura Sibley, Louise (LifewithLouise), Lloyd Peckham, Luca | Big 4 Apprentice, Lucy Flight, Mariam Musa, Marie Louise (The Modern Midwife), Marvyn Harrison, Matt Green, Ms Apple, Mug of Life, Noor Kabbani, Oti Mabuse, Professor Steve Peters, Robin Clevett, Sairaa Ayan, Simone Rayner, Skye Jennifer, Tasha Bailey, Tay Kabbs, The Childcare Guru, The Eshuns, Warren Hoyte, YoungProfessionals.

All associated spend was subject to standard value for money assessments.

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